The Basics of Amazon SEO and Keyword Tracking
Amazon Sales 101
Let’s start by using an age-old marketing technique — crawl into the mind of an Amazon customer searching for a product like yours. Ask yourself:
- What keyword terms would they search for in Amazon?
- How much time would the average customer have to spend digging through these results to find your product?
- How likely are they to click on one of your competitors’ products instead?
In the video below, we’ll talk about why these questions are critical to unlocking sustainable high-volume sales on Amazon, and what you can do to control the answers.
The First Step in Improving Your Rankings
At AMZ Tracker, we’re convinced that the key to long-term success on Amazon is making sure that your products are consistently ranking well in Amazon search results. And while there’s more than one way to reach the top, the first step is understanding where your products currently rank for the most important searches in your niche.
With that in mind, let’s take a look at the foundation of our software — The Keyword Rankings Tool.